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You are browsing all eNewsletter articles for the Chesapeake Bay Trust: Expansion of a survey tool to measure behavior change and impacts within watersheds project.



Articles from the Chesapeake Bay Trust: Expansion of a survey tool to measure behavior change and impacts within watersheds project
Results of the Behavior Change project.
Behavior change survey finds interesting results throughout Maryland Permanent Link
In 2013, the Integration and Application Network, began a project with OpinionWorks that focused on Marylanders' behaviors (known as best management practices) around their home, yard, farm fields, and commercial buildings. In 2015, the survey focused on residential homeowners and the behaviors they practiced around their yards. The results from two years of surveying show that Marylanders are performing some best management practices (like installing rain barrels and only fertilizing lawns in the fall), but that more can always be established. The likelihood of the adoption of these behaviors in the future are also explored. Our hope is that the online survey can be used by others to help target the key behaviors needed in individual neighborhoods, communities, and counties.

The Integration & Application Network is an initiative of the University of Maryland Center for Environmental Science.
Further information: www.ian.umces.edu